04/09/2023
Sony India introduces revolutionary Spatial Reality Display
27-inch 4K model, ELF-SR2, provides a realistic, glasses-free 3D visualization experience for professionals
New Delhi, 4th September 2023: Sony India is introducing a new product category Spatial Reality Display with the addition of ELF-SR2. At 27 inches, it provides highly realistic, three-dimensional content without the use of special glasses or VR headsets. Highlights of the new offering include a high-speed vision sensor, image quality enhancing technologies and installation flexibility. Additionally, the ELF-SR2 enables more robust functionality through its support of applications and development. It is optimized for industrial design, surgical planning, architecture, engineering, construction, signage, retail, software/application development, game developers and entertainment applications.
“Our Spatial Reality Display captivates customers by bringing 3D content to life with an astonishing authenticity and sophistication that demands to be experienced hands-on,” said Nakashima Tomohiro, Deputy Managing Director, Sony India. “We’re proud to announce that we’ve incorporated a range of powerful and commonly requested features to further enhance content production. These include a large screen size, a wide color gamut, a newly developed engine, advanced high-speed sensors, and extensive support for applications and their development – all available at an extremely competitive price. The ELF-SR2 not only empowers creators to develop 3DCG content but also provides a platform to showcase their creations to others. Thanks to its strong features, it can be utilized in various B2B verticals and environments, catering to a wide range of professional applications.”
Immersive Spatial Imagery
The display’s visual fidelity is amplified by its immersive depth of field and detailed resolution. ELF-SR2’s high-speed vision sensors enable high-speed processing, as well as low latency for reduced motion blur and crosstalk. 10-bit processing supports a wide color gamut that covers Adobe RGB at approximately 100% for accurate color reproduction. The super resolution engine provides upscaling from 2K to 4K. Additionally, it offers color moire correction to better address fine details, patterns and lines. Its enhanced facial tracking and recognition senses a viewer’s eyes to provide a natural and comfortable visual experience, while the wide viewing angle enables consistency and accuracy from numerous vantage points.
Versatile Software Development Environment
The ELF-SR2 promotes application compatibility, as well as efficient and streamlined development through software development kits (SDKs). With support for leading SDKs including Unity and, Unreal Engine, it also allows for development with OpenGL, DirectX 11/12 and OpenXR (coming later this year). The Spatial Reality Display enables simplified VR and AR digital content creation. A new Spatial Reality Display App Select website will also be available, where users can easily find applications compatible with the display, as well as all the relevant information. In addition, Sony will offer an intuitive Spatial Reality Display Player app, which supports various 3D file formats to easily show 3D projects on the display. Spatial Reality Display Plugin for Preview is a plugin application designed to work with DCC tools. It allows you to preview your 3DCG creations in 3D without the need for glasses. Users can enhance production accuracy and efficiency throughout the creative process. It has a seamless operation; users can directly operate from their preferred DCC tool. Currently, it is compatible with Autodesk Maya, one of the most popular DCC tools.
User Friendly
The easy-to-use ELF-SR2 Spatial Reality Display’s updated sensors and high-speed hardware processing provide accommodation for a wider variety of PCs to support different use cases and needs. With a detachable stand, the portable display can be installed in multiple different environments and configurations. It also accommodates the Video Electronics Standards Association (VESA) mounting standard for further flexibility and compatibility. The ELF-SR2 also allows seamless switching of viewers which means two individuals positioned in front of the screen can alternate viewing the optimal 3D spatial images for each of them without the need to change seats. It enables a smooth viewing experience while engaging in conversation during business negotiations and presentations.
Price and Availability:
The ELF-SR2 Spatial Reality Display will be available via Sony authorized distributors in India from 4th September 2023 onwards.
Model | Best Buy (in INR) | Availability Date |
ELF-SR2 | 700,000* | 4th September 2023 onwards |
*Other components like tech support and software development fee is not included