Asia Pacific, 31 May 2018 – At InfoComm 2018, Sony is “Creating Solutions Together” with its partners and customers, highlighting a full line of professional display, A/V and presentation technologies. Visitors to the Sony booth – C2363 – will experience personally, the immersive 8K x 4K Crystal LED display system, Sony’s highest brightness laser light source installation projection, pan-tilt-zoom (PTZ) cameras, BRAVIA™ professional displays and more.
The professional display and A/V production markets are rapidly changing, and Sony’s solutions and new products featured at the show are designed to meet a range of applications, requirements and budgets.
“There are so many issues a customer needs to consider, whether the application is digital signage, content creation, simulation, or higher education,” said Lawrence Tang, Senior Manager, Corporate & Professional, Business & Industrial Solutions Marketing Division, Professional Solutions Company (PSAP), Sony Electronics Asia Pacific. “At InfoComm, we’re demonstrating that Sony has the right mix of solutions, systems and technologies for professional display and presentation needs in a variety of markets and budget.”
Visitors to the Sony exhibit can experience the latest technologies through interactive and simulated “real-world” scenarios that illustrate the practical benefits and applications of Sony’s solutions. Various demonstrations and scheduled seminars will take place to introduce our range of new products and solution during show hours.
Crystal LED Display System
Anchoring the booth will be Sony’s scalable 8K x 4K Crystal LED Display System in a 32-foot x 18-foot configuration consisting of 288 units. This results in an attractive space where people gather and share the “WOW”.
Attendees will be able to view spectacular footages such as corporate, automotive, e-sports, entertainment and retail, with some of them shot with the industry’s first end-to-end 8K 120p HDR display solution that utilizes the UHC-8300, Sony’s first 8K system camera. With a contrast ratio of over 1,000,000:1 and a 99% black surface area, Sony’s Crystal LED offers high contrast, high resolution and immersive visuals.
Active learning solution: ‘Vision Exchange’
The latest version 1.1 of Sony’s flagship interactive collaboration and active learning solution ‘Vision Exchange’ will also be on display for the first time and demonstrated on the show floor. The upgrade allows for improved communication, through the integration of Skype for Business that enables distance learning as well Personal Note Taker for smarter note-taking.
The version 1.1 is applicable with the main units PEQ-C100, PEQ-C130 and the Pod PC Software PES-C10. It is planned to be released in June 2018, and customers previously purchased V1.0 can upgrade to the V1.1 at no additional cost during the first year of purchase. For future updates, Sony’s Software Upgrade Program (SUP) will provide users with an annual subscription to ensure their version always remain up to date with the latest functionality.
High brightness laser projectors
At InfoComm, Sony’s new high brightness installation laser projectors, VPL-FHZ120L (WUXGA 12000lm) and VPL-FHZ90L (WUXGA 9000lm), will be showcased and in use for the first time in the U.S. Both models offer visibly superior pictures, ensuring the engagement of the audience and inspire their imagination in minimalistic design to blend-in various environments. They also come with advantages of laser light source including increased brightness, ease of use and installation flexibility.
The VPL-FHZ120L is ideal for auditoriums and conference halls supporting live performances and ceremonies. The 3LCD installation projector is capable of covering sRGB100% and suitable for applications requiring precise color reproduction such as in exhibitions and museums. The VPL-FHZ90L is suitable for mid to large-sized classrooms or corporate meeting rooms, even those with challenging installation due to natural lighting or bright spaces.
Demonstration on-site will showcase the VPL-FHZ120L and its industry-leading wide lens shift capabilities (Max. Vertical ±107%, Horizontal ±60%).
PTZ cameras for various markets
Sony’s full line up of PTZ cameras, including BRC-X1000 (4K) and BRC-H800 (HD) models, will be on display at InfoComm, combining image quality, sensitivity and flexible remote operation for broadcast and production. New to the show, BRC-X1000 and BRC-H800 will be available in white, ideal for environments such as classrooms, churches, government buildings, medical spaces and corporations.
At the booth, the BRC-X1000 will be showcased in an auditorium set-up and as part of a lecture capture system. Visitors can witness the variety of potential purposes such as event shooting, distance learning, corporate training and high-end video conference.
BRAVIA™ Professional Displays for collaboration solution
Sony’s latest BRAVIA™ Professional Displays – 43”, 49”, 55”, 65”, 75” and 85” models – enable collaboration in corporate applications such as meeting rooms, lobbies, hotel guest rooms, showrooms, sports venues and more. Highlights include scalable architecture, an intuitive user interface for content, device management, network and serial communication control, flexible installation options and HTML5 support.
New “Sound VR” technology: Sonic Surf VR
Sonic Surf VR is a unique suite of spatial audio technology combined with new multi-channel speakers and specially developed software, which is designed to simulate popping, moving, and partitioning sounds in one space using an intuitive software application. The result is an interactive space where sounds move freely around within a space to create immersive experiences.
At InfoComm, Sonic Surf VR will allow visitors to visit not only a virtual aquarium but also a virtual museum, offering sound partitioned audio in multiple languages.
Sonic Surf VR is suitable for a wide range of applications, such as location-based entertainment like theme parks, special events, exhibitions, museums, aquariums and corporate showrooms. As a stand-alone audio experience or combined with digital signage, projection mapping and lighting, creators and producers who are producing dynamic content with innovative design elements can further enhance the value of their work.
Sony also encourage students studying content design to experience and leverage this new technology for their creative ideas.
New solutions under development
Two additional solutions under development, will be on display to maximize and enhance Sony’s Crystal LED display system and address requests from customers.
Beyond 4K AV over IP for Crystal LED is an IP-based workflow for content sharing and design review. At the booth, visitors can experience the simple and flexible sharing and monitoring of large volumes of data, with fewer cables and more reliability. The technology is planned to have the capabilities to monitor the flow and status of packets as well as past logs using Sony’s original Software Defined Network (SDN).
In addition, Sony’s Color Management Solution is designed for situations where extreme accuracy and precise color matching among displays are required. Crystal LED display system can be used to seamlessly match with Sony’s 4K OLED master monitor BVM-X300 and LCD monitors for easy adjustments and consistent color uniformity, often necessary in design simulation and retail.
For more information, come and see Sony at InfoComm2018 from 6th to 8th June, Booth C2363, or visit the Sony website.