Sony’s Digital Media Production center opens

Asia Pacific, 9 April 2018 – Sony’s Digital Media Production Center (DMPC) will open on May 1 at Media Center Drive, Los Angeles.

The Center’s core mission is to offer the content creation industry – including digital cinematography, production and broadcast – a one-stop resource for everything related to state-of-the-art technologies and end-to-end production workflow solutions from Sony.

The new DMPC will be a showcase for Sony’s new VENICE full-frame motion picture camera, accepted by production professionals as the new standard for cinematography. The facility will also feature a theater equipped with Sony’s Crystal LED display system or its digital cinema projectors. Additionally, Sony’s 4K Live Camera System, HDC-4300/HDC-4800, and IP Live Production System will be available at the facility as well as a full line-up of imaging technologies, from the α7 series and α9 – full frame sensor, interchangeable lens cameras and α lenses – to Sony’s smallest production camera, the RX0.

Using these systems and technologies, the DMPC will offer trainings, seminars, master classes and special events for industry professionals and students. The Center will also available to system integrators and Sony partners to experience various parts of production chain.

“Filmmakers, broadcasters and content creators of every genre and level will find the DMPC to be an invaluable resource that keeps them up-to-date with state-of-the art technology, and as a place to gather with colleagues and share experiences,” said by Katsunori Yamanouchi, president of Sony’s Professional Solutions Americas group. “If your craft is creating, producing and distributing digital images, then the DMPC is your resource, created for your needs.”

The new DMPC symbolizes Sony’s continuous efforts to contribute to the content creation industry by bringing the culture of technology and imaging to the next generation.