


Basingstoke, UK, 18 June 2020: Marking the one-year anniversary of the launch of the Sony Pro Ambassador Programme, the select group of independent filmmakers share inspirational stories and advice around filmmaking in lockdown through a series of Instagram Lives.
Designed to empower creative filmmakers to share their real-world experiences, the Instagram Live series explores the impact of the pandemic on the world of filmmaking. With real-world examples demonstrating how Sony products have aided remote production, our ambassadors share their insights alongside inspirational content and advice for other aspiring young filmmakers.
Announced earlier this month via the Sony Instagram channel @sonyprofilmmaking, the Instagram Live series has featured weekly clips from the seven Sony Pro Ambassadors, each available to view via Sony’s IGTV. In celebration of the programme’s one-year anniversary, a highlights video showcasing each ambassador’s journey over the past 12 months has also been unveiled.
Jakub Stupalkowski, Campaign Marketing Manager at Sony Professional Europe, comments: “At Sony, we aim to provide meaningful relationships for the filmmaking community that will enable them to unleash the incredible power of images. Our Sony Pro Ambassador Programme makes us proud to support seven storytellers of tomorrow who have successfully adopted remote production throughout the pandemic, with the help of Sony products. They are an inspiration to the filmmaking community and we remain at their side as they continue their journeys into the new working world of tomorrow.”
The Sony Pro Ambassadors include filmmakers James Matthews and Alister Chapman from the UK, Stéphane Couchoud from France, Simone Cioè from Italy, Horacio Cabilla from Spain, Alexandru Don from Romania, and Mike Suminski from Germany. Each have selected the Sony handheld camcorders, including the PXW-FS5, PXW-FS5M2, PXW-FS7 and PXW-FS7M2, to create and inspire audiences worldwide.
To watch the Instagram Lives and meet the ambassadors, visit Sony’s Instagram channel @sonyprofilmmaking and YouTube channel. All inspirational interviews from this community sharing how-to’s and tips can be found on pro.sony/ambassadors – made available every Monday.