GuangXi Daily creates virtual interview solution with Edge Analytics Appliance

Sony’s Edge Analytics Appliance has allowed GuangXi Daily to produce high quality ‘face to face’ virtual interviews between presenters and interviewees based at different locations.

GuangXi Daily TV news desk.
How we helped
Challenge icon.
The Challenge
  • GuangXi Daily wished to create ‘face to face’ style interviews, with presenters and interviewees at different locations
  • Producing virtual interviews traditionally required ‘green screen’ solution
Solution icon.
The Solution
  • REA-C1000 Edge Analytics Appliance with ‘Chromakey-less’ CG overlay function
  • Full HD images transmitted remotely using RTSP
Outcome icon.
The Outcome
  • GuangXi Daily has created high quality virtual studio solution without requiring dedicated green screen production solution
  • Easy to deploy and operate without needing extra equipment

In a new era of converged media, Sony’s Edge Analytics Appliance is truly what the customer needed to make long distance interviews possible.

Tan Mei,
GuangXi JRQ Digital, solution provider to GuangXi Daily

Facing the challenges of long-distance production

The GuangXi Cloud is a converged media platform belonging to GuangXi Daily. They faced a long-term requirement to produce a large number of on-site video reports, based in different locations around China. With the impact of Covid-19 and widespread travel restrictions, however, it was not practical for an interviewer to travel for every report, especially for some multiple-point interviews. GuangXi Daily thus required a new way to bring interviewers and interviewees ‘together’ in the same virtual environment, despite being based at separate physical locations.

News team conducting an interview.
Interviewee located in different location.

Professional quality virtual interviews made simple

After exploring different options, GuangXi Daily selected Sony’s REA-C1000 Edge Analytics Appliance as the best choice to solve the problem of creating high-quality virtual interviews. The device’s Chromakey-less CG overlay feature allows a virtual green screen image to be created, without requiring any physical equipment or complex set-up. The operator can generate this image remotely, without even requiring to have an Edge Analytics Appliance on-site. Using the RTSP feature of the REA-C1000, an operator can receive this Full HD image stream remotely and upload it to an on-site virtual machine, mixing different input images into one virtual studio via on-site keying.

Powerful, compact solution

GuangXi Daily is now using this solution successfully for coverage of several conventions and events, such as China-ASEAN EXPO, the National People’s Congress and the Chinese Political Consultative Conference NPC CPPCC. “The Edge Analytics Appliance is a small but powerful magic box” comments Xin Yanshu, product manager in business solution marketing department, Professional Solutions China. “We’ve created a customized, flexible solution based on the customer’s actual requirement and provided them with a unique experience – that’s the big value they get from Sony”.

Sony's REA-C1000 Edge Analytics Appliance

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