Sustainability and ethical practices are more and more embedded in every part of Sony. Our environmental and social initiatives range from recycling schemes to charitable partnerships to developing new, green technologies—and Sony is a proud member of the DPP’s Committed to Sustainability programme.
Sony Group’s ambitious Road to Zero plan will see us reduce our total environmental footprint to zero by 2040, though we’ve already halved our carbon footprint since 2008. And this is just one of the ways in which environmental and social action run through what we do.
Our products are built to last, to avoid unnecessary waste. We’re also working to make cameras more compact, with less plastic in the first place. VENICE 2 is 40% smaller than its predecessor, for example. We’ve even developed Sorplas: a material created with a blend of recycled and waste plastics, and a Sony-developed retardant. We’re already using this material in the construction of Sony products.
Our European camera factory in Pencoed, UK, reduces the shipping distances for many of our system camera orders. The entire facility runs on renewable energy, as well as being a hub for camera refurbishment. And our lenses and cameras are becoming lighter, making shipping more efficient anyway. Our cloud and IP-based services make remote production and collaboration possible, so teams can reduce or remove the need to travel to different locations.
The creation, management and storage of every bit and byte of media requires energy. We are constantly working on ways to reduce the footprint of media work. Our codecs are designed to improve the efficiency of file processing and reduce the volumes within media archives.
We believe in being active, engaged members of our professional communities. We sponsor the Rory Peck Trust and its annual awards, helping the trust to provide practical and financial support to freelance journalists. And Sony also works with Rise—a global organisation working to promote gender diversity across the media technology industry.
Ethisphere has recognised Sony as one of the world’s most ethical companies for the fourth year in a row. We were one of only 136 companies recognised this year, across 22 countries and 45 industries. Ethisphere found that our commitment to integrity across everything we do has made Sony a global leader in ethical business.