BRAVIA displays enhance sporting atmosphere at restaurant chain Drevny Kocur
Diners in Kraków, Poznań and Wrocław and are enjoying colourful sports action on a total of 69 BRAVIA 4K Professional Displays installed at bar and restaurant operator’s Polish city sites.
- Restaurant chain required flexible, high quality display solution to attract and entertain diners with TV sports broadcasts at outlets in Poznań, Wrocław and Kraków
- Total of 69 BRAVIA 4K Professional Displays installed at chain’s Polish city sites
- Display sizes ranging from 55” to 85”
- Excellent 4K picture quality
- Reliable operation during long restaurant opening hours, seven days a week
The displays in the restaurants obviously had to offer excellent picture quality. We knew they would be in operation most of the day, seven days a week. It was also necessary to ensure viewing comfort for sporting events, mainly football and Formula 1.
Artur Różaniecki
Audio Art
Serving diners with an exceptional experience
Diners in Kraków, Poznań and Wrocław can experience delicious Czech specialities and drinks served up by Drevny Kocur, a modern restaurant chain that offers a unique atmosphere with the added excitement of TV sports coverage.
Guests enjoy sporting action on a total of 69 Sony BRAVIA 4K Professional Displays installed in Drevny Kocur’s restaurants in the three Polish cities. Audiovisual systems at each location have been designed and implemented by Wrocław-based specialist Audio Art, that boasts 25 years of experience with more than 5,000 projects delivered in dozens of European countries.
Quality images seen by every guest
Paramount to the success of the restaurants is exceptional quality – both of the food and drink on offer, as well as the images of sporting events that satisfy every fan’s expectations. And with multiple BRAVIA screens installed around each venue, there’s no danger of any guest not having a display within sight as they eat and drink.
In Kraków, eleven 85” wall-mounted BRAVIA displays have been used throughout the venue.
In Wrocław, the ‘Rynek’ restaurant three 85” BRAVIA 4K displays, five 75” displays, five 65” displays and fourteen 55” displays, while the ‘OVO’ restaurant features four 85” displays.
Restaurants at two Poznań sites are equipped with two 85” displays, eight 75” displays, five 65” displays and twelve 55” displays, with a further 25 displays at the chain’s ‘77’ restaurant.
Flexibility for corporate meeting and events
Sporting events screened for diners include football matches and Formula 1 motor races, complemented by attractive menu presentations and animations. Rooms are divided into zones, with sophisticated audio systems allowing guests to clearly hear the commentary of the event they’re watching within their chosen zone. A further part of the restaurant chain’s business comes from company meetings and special events, where the BRAVIA screens are used to display clients’ content prepared for the occasion.
Reliable operation, seven days a week
“All our projects start with a detailed analysis of the client’s needs” says Artur Różaniecki, founder of Wrocław-based AV specialist Audio Art that designed and installed technical systems at each location. “The displays in the restaurants obviously had to offer excellent picture quality. We knew they would be in operation most of the day, seven days a week. It was also necessary to ensure viewing comfort for sporting events, mainly football and Formula 1. BRAVIA’s 3-year Advanced Exchange warranty (optionally extended to five years) also played an important role in our selection process”.
As the Drevny Kocur chain continues to grow, its owners are already thinking about opening restaurants in further locations based on the same successful business model.
“Our collaboration with Sony Professional is going very well” confirms Artur: “It is a premium brand with a clear pricing policy and very good warranty terms. Fair rules, punctuality and availability of goods all contribute to our good long-term relationship”.