Beyond Definition

Sony returns to NAB Show 9th–12th April 2018, Las Vegas Convention Center, Exhibit C11001

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Powering today. Transforming tomorrow.

Revolutionize your operations with Sony’s Media Solutions. Empower your imagery with UHD, HDR and High Frame Rate. Exceed your expectations with end-to-end IP. Discover technology that transforms.

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Sony live at NAB 2018

Join us at NAB from 9th–12th April. There’s lots to talk about, and even more to see, at booth C11001 at the Las Vegas Convention Center. You’ll get the complete picture on our transformative media solutions that help broadcasters and content creators deliver better-looking pictures — and solve real-world business challenges. We’re redefining clarity, from 4K to 8K and beyond. We’re making your media assets more accessible, easier to manage and more valuable. We’re bringing content, teams and systems closer together. And we’re harnessing the power of the cloud to transform workflow efficiency for news, sports, and live production. Visiting NAB? Discover what’s happening at our exhibit including our schedule of solutions and product presentations.

Check back here for regular updates before and during NAB Show 2018.

Sony Electronics' NAB 2018 Press Conference

At NAB 2018, Sony Electronics highlighted its newest products and technologies for broadcast and production — 4K, HDR, high frame rate, IP, the cloud and more.

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Sony's Media Solutions

To thrive in today’s media environment, you need to deliver anytime, anywhere, to an unprecedented range of platforms. You need to do it efficiently, reducing your footprint, streamlining operations, and achieving financial flexibility — all without any sacrifice in quality. Enter Sony’s Media Solutions. We combine unique credentials in content and production with breakthroughs in cloud computing, Software as a Service and Platform as a Service. In this way, we’re driving major efficiencies across the enterprise.

Discover our Media Solutions >

Product News at NAB 2018

At NAB 2018 we are announcing an exciting range of new and updated products to meet the demands of today’s most demanding professionals. From new 4K XDCAM camcorders to the latest in studio camera technology. Discover the very latest in IP live production systems, OLED monitors, and the latest generation of digital wireless systems all from Sony at NAB 2018.

Find out more >

Download the Pro USA App by Sony and enter for a chance to win a 4K camera!

Download our mobile app between 15th March and 13th April, and register in the app for a chance to win a Sony 4K HDR XDCAM Camcorder (model PXWZ90, ARV $2,799.99). Pro USA by Sony is a valuable resource for quickly finding the information you need any time on our full line of professional solutions and products for broadcast, media production, corporate, government, education, medical, and faith-based applications. Use it as a navigational guide to Sony highlights at trade shows and events, to get notifications on new product introductions and the latest solutions for your application, or to receive alerts for webinars that are relevant to you. While you’re at NAB, you can:

  • Scan QR codes throughout the booth to fill your Virtual Briefcase
  • Navigate the exhibit with our interactive map
  • Set stage presentation reminders
  • Enter to win a Sony 4K Camera

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Get it on Google Play >

View official rules >

Visit Sony at NAB 2018

Find out what’s happening at our exhibit during the show including our schedule of solutions and product presentations.