Share events. Reach further. Broadcast Live.

Anyone, anywhere, can be in control of live event broadcasting with Sony Virtual Production.

This on-demand solution, powered by Amazon Web Services, delivers events to a global audience instantly, on multiple platforms.

Switch cameras, add captions, control comments, all in the cloud. Share professional streaming coverage with no extra infrastructure – just an internet connection.

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How you can use Virtual Production

Virtual Production is an easy and economical way to share a live event simultaneously to multiple digital platforms. The flexible subscription service allows anyone to dynamically control and stream coverage of events – from corporate meetings to music festivals, from esports to fashion shows – the way you want it, when your audience demands it.

Virtual Production hits the road with Red Bull

Challenging locations in the Swiss mountains, combined with a limited production budget, meant traditional Outside Broadcast methods could not cover the annual Alpenbrevet motorcycle race. See how Red Bull used Sony Virtual Production to share all the excitement of the event for its global social media audience.

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How it works

Easy setup

Stream live events over a normal internet connection, using just a combination of laptop, wireless cameras and audio.

Professional vision and sound

The cloud-based operation supports frame-accurate switching, vision mixing features, audio follow and pre-fade listen, full audio and video stream sync, as well as programme stream recording.

Remote production

Switching cameras, audio mixing, and inserting graphics and captions are all performed through the browser interface – no need for OB vans or broadcast uplink services.

Scalable solution

A solo operator can control up to six wireless cameras from a laptop, and output over three parallel channels using low-latency RTMP streaming.

Social media integration

Integration of captions with social media feeds and live control of comments leads to better engagement with viewers and a more dynamic production. 

Cost effective

The software as a service, on-demand structure means you only pay for what you use.

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Ensuring Quality

Some streaming solutions struggle to deliver the richness of live events over slow or variable internet connections. Our unique QoS (Quality of Service) technologies ensure that Sony Virtual Production will deliver the best pictures to your audience, without glitches and dropped frames, even given the limitations of real-world networks.

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Discover live switching on 4G mobile networks, with multiple camera streams and simple graphics and clips

Compatible Sony Cameras

PXW-Z280

Setting the standard for handheld image quality and direct to air broadcasting in the IoT era.

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PXW-Z190

4K Handheld Camcorder with all-new 1/3-type 3CMOS with 4K 50p/60p recording capability.

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CBK-FS7BK

ENG Style Build-up Kit for FS7 and FS7 II 4K Super 35mm camcorders.

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Get 20 hours of broadcast time with the free trial!

Whether you’re a fashion vlogger, eSports organiser, or want to share your corporate keynote, Virtual Production lets you deliver high-quality multi-platform content that will capture and really enhance your live event.

Now you can try Virtual Production for yourself.  Take advantage of your free trial today and get ready to stream events live to the world.

What’s Included?

Up to 6 camera/streaming sources

Professional Switching Quality 

Most reliable streaming with QoS Protocol

  • Up to 3 simultaneous RTMP Outputs
  • 2 clips Players
  • Supports RTP/RTMP/QoS
  • Perfect for YouTube Live and Facebook Live
  • Lightest Professional live streaming set up (No on site mixer or encoder, less crew)
  • 2 Logos with transparency
  • Audio/Video Synchronisation
  • Full Cloud based solution
  • Easy & intuitive graphic user interface
  • Tweets insertion in graphics

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